If your business wishes to protect intellectual property, a legal service provider is well placed to provide advice and register a trademark on your behalf. Here is some basic advice and guidance to inform your choice of legal expert.
A trademark is designed to protect a name or a brand that you consider to be an asset to you. It is possible to trademark a brand name, logo or sign that distinguishes your goods or services from others in your line of work.
Trademarks are protected in a similar way to other forms of intellectual property. And you may respond to any act of infringement through legal action. The first step after consulting a legal service provider would be to enter into mediation in order to reach a settlement. If an agreement can’t be reached, however, the next course of action would be to pursue the matter in the courts.
A legal expert can take you through the process of registering a trademark step-by-step, outlining the criteria and the time frames involved. They can also offer advice and begin legal action should your trademark and intellectual property be infringed.
Registering a trademark should be a reasonably straightforward process, and therefore not one that costs a lot of money. Some legal service providers may even consider setting a fixed fee for this work. Fighting an infringement is likely to be more time consuming though, with costs likely being charged by the hour.
As well as making your brand more easily recognisable to the general public and other businesses, a registered trademark could prove to be financially lucrative. For instance, you could choose to license your trademark to other companies, or sell the trademark altogether.
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